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Course Features
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English, Hindi, Odia
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06 Months (Weekly 3 Days) 2 hrs per day
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4 Modules
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Graduation (Continuing or Completed)
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Modular Examination
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Diploma In Digital Marketing Applications

0101 Digital Media Applications

Institute of Digital Media Technology, India (IDMT.IN) is the best Digital Media Applications Training Institute in Bhubaneswar, Odisha. Our latest up-to-date syllabus, experienced faculty members and industry standard equipment meet the industry requirements of the present day.

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0102 Digital Photography, Videography & Editing

Institute of Digital Media Technology, India (IDMT.IN) is the best Digital Photography, Videography and Editing Institute in Bhubaneswar, Odisha. Our latest up-to-date syllabus, experienced faculty members and industry standard equipment meet the industry requirements of the present day.

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0104 Digital Design For Web

Institute of Digital Media Technology,India (IDMT.IN) is the best Institute in Bhubaneswar, Odisha for Web Designing Training. Our latest up-to-date syllabus, experienced faculty members and industry standard equipment meet the industry requirements of the present day.

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0105 Digital Cinema Making

Institute of Digital Media Technology (IDMT) is the best Digital Cinema Making Training Institute in Bhubaneswar, Odisha. Our latest updated syllabus, experienced Faculty Members and Industry standard equipment meet the Industry Requirements of the present day.

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A Digital Marketing Applications Specialist is a technology based marketing support Professional. The DMA Professional is conversant with various digital engineering, technologies & marketing platforms (such as a Web Technologies, Email System, CMS (Content Management System) and other software applications) for the purpose of achieving marketing business goals. It is a hybrid role (Techno-Marketing) involving both technology and marketing knowledge. The needs for digital marketing engineers have arisen as a result of marketing becoming reliant on increasingly sophisticated Internet technology.

SYLLABUS

PROGRAM OUTLINE

01 INFOCOM TECHNOLOGY

  • Introduction to Communication Theory
  • Understanding the Different Types of Communication
  • Introduction to Information Technology
  • Understanding the ICT Applications
  • Operating System Concepts with Windows 8.1
  • Basic Networking Concepts
  • Using Internet
  • Creating Email Accounts
  • Sending & Receiving Emails
  • Introduction to Microsoft Word
  • Understanding the Adobe Acrobat Document

02 WEB TECHNOLOGY

  • Introduction to Web Technologies
  • Server & Clients Concepts
  • Downloading & Installing XAMPP Server
  • Understanding CMS for Marketing Professionals
  • Uploading & Downloading Files using FTP
  • Creating a website using a CMS
  • Registering a Domain
  • Hosting the Website with a HSP
  • Signup Facebook, Twitter & LinkedIn Accounts
  • Linking Social Media Accounts with Website

03 DIGITAL MARKETING

  • Introductions to Marketing Channels
  • Digital Marketing Strategy
  • Exploring Digital Marketing
  • Starting with the Website
  • Foundations of Analytics
  • Search Engine Optimization
  • Search & Display Marketing
  • Social Media Marketing
  • Email & Mobile Marketing
  • Content Marketing
  • Making A Viral Marketing Strategy
  • Making Money Online

04 PROJECT WORK

  • Creating a website using a CMS
  • Hosting the Website
  • Signup Facebook, Twitter & LinkedIn Accounts
  • Linking Social Media Accounts with Website
  • Keywords for Search Engine Optimization

Need any assistance?

+91 87630 63456

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